Blue-Ocean vs. Red-Ocean Strategies, Communication, Games, Songs VadiK Inventor Author Founder Blue Ocean Strategy Creation of New Markets Red Ocean Strategy Head To Head Competition Create uncontested market Compete in existing markets Make the competition irrelevant Beat the competition Create and capture new demand Exploit existing demand Break the value-cost trade-off Make the value-cost trade-off   Blue Ocean Strategy Blue Ocean Strategy is about revolutionary value innovation.  It helps you create customers and stand out from the competition. Value innovation is created in the region where a company’s actions favorably affect both its cost structure and its value proposition to buyers.   KoRe   Coaching by Example   Courses Innompic Games vs. Olympic Games Blue Ocean vs. Red Ocean VadiK Inventor Author Founder   Olympic Games were invented in Greece 2,800 years ago when the world was ruled by athletic warriors. Something has changed since then. Today's world is driven by creative entrepreneurs. Innompic Games are new Games for the new world.       Blue-Ocean Communication vs. Red-Ocean One       Blue-Ocean Communication is about standing out from your noisy competition to get heard and achieve desired results. To be able to do so, use the “3Us” formula – be unique, be unusual, be useful.       Blue-Ocean Song vs. Red-Ocean Ones       Used-to-be-Blue-Ocean songs are now Red-Ocean songs in Europe. And vice versa. This video illustrates this new reality       The Blue Ocean Strategy and Modern Business