| |
Techniques
to
Create Shared Purpose and Values
① Define clearly the
vision and
mission
of your organization and reinforce them by keeping communicating
a clear view on the long-range direction to your people;
② Engage your partners / employees in creating a list of
shared values that define what your organization stands for;
③ Work out a unique shared language
( 
Example), including, if appropriate,
body language (
Example) and a corporate song
(
Example), that reflect your shared values.
④ Document corporate histories, write stories,
create videos, and organize events that
dramatize
guiding principles and shared values.
⑤ Organize
creative development events (
Example),
trainings,
orientation programs, and performance shows (
Example)
that emphasize your shared values
|
