①
Let's take a parable as an
example. In it, a young man in
love knocks on the door of a
girl’s house. She asks: “Who’s
there?” The young man replies:
“It’s me,” but the girl does not
open the door for him. This
continues several times.
Finally, to the question “Who’s
there?” the young man answers
not “It’s me,” but “It’s you.”
And then the girl opens the door
for him.
In
the joke, the wise teacher used
the same method. Having started
the lesson, he did not say:
“It’s me.” He essentially told
the disciples, “It’s you.” And
they immediately began to listen
to the teacher.
This technique can be used
effectively in life and in
business, in particular in
marketing and
leadership.
②
Another example: as
Dale Carnegie said when
teaching the art of
influencing, “Personally, I
love strawberries, but when I go
fishing, I hook my hook not with
a strawberry, which I love, but
with a worm, which the fish
love.”
So
is this wise teacher: he started
not with what he would like, but
with what would interest the
students, and when they
“swallowed the bait”, he began
to work further according to his
program.