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The Top Line
refers to a company’s revenues
or total
sales.
The top line of an income
statement refers to a company's
revenue or gross sales before
the deduction of operating
costs. This line item reflects
how much money a company has
made during a certain operating
period.
Growth hacking is a subfield
of growth marketing focused on
rapid top-line growth of a
company.
The Bottom Line
represents a company’s net
income after expenses have been
deducted from revenues.
The bottom line of an income
statement pertains to a
company's net income, sometimes
referred to as net earnings or
net
profits.
Customer
Success 360 |
