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Startup Business Plan
Bootstrapping
Bootstrapping
is a means of financing a small firm through highly creative acquisition and use
of resources without raising equity from traditional sources or borrowing money
from a bank. It is characterized by high reliance on any internally generated
retained earnings, credit cards, second mortgages, and customer advances, to
name but a few sources.
Bootstrapping is the most likely source of initial equity for more than 90% of
technology based firms. It offers many advantages for
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entrepreneurs
and is
probably the best method to get an entrepreneurial firm operating and well
positioned to seek equity capital from outside investors at a later time. The
entrepreneurs should learn
bootstrapping options and practice
bootstrapping strategies to be able to bridge successfully the
equity gap...
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Mergers
and Acquisitions
The role of
mergers and
acquisitions had evolved as a strategy tool for fast-track
technology-led companies. Any pure technology company looking to get
funded that views an
acquisition strategy as a likely outcome, ideally needs
to position itself to fill a future technology need that more than one major
company is likely to fight for. The short-term technologic advantage realized by
start-ups may be
best exploited by seeking a merger partner...
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The Iceberg Principle
The
Iceberg of Opportunities' Principle, which our
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Business e-Coach
is to help you reverse, illustrates a tremendous potential for bridging the equity
gap - the gap between
venture capital (VC) sough by
start-up firms and VC available
with prospective investors, but not used. To illustrate:
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VC receiver side. Only 6 out of 1000 innovative ideas get
funded by venture investors on an average. The main reason for rejection
is that though first-time entrepreneurs may have great technology or
business ideas they lack skills for
converting these ideas into a successful business. To venture capitalists,
"ideas are a dime a dozen: only
execution skills count."
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3Ws of
Venture Investing
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VC supplier side.
The size of the angel market could potentially
become 10 to 20 times larger, however. It is estimated that only 7% of potential
business angels invest in start-up ventures. The remaining 93% are
virgin angels who would like to invest but don't do it for a number of
reasons, which include lack of proposals matching their investment
criteria,
lack of quality business proposals, lack of trust in the
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entrepreneur
or
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management team,
underdeveloped
strategy that
should have a strong
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sustainable
competitive advantage
, lack of experience in
valuating and pricing deals, and
lack of experience in
due diligence and monitoring.
This equity gap is seen as a problem by many, but this gap is also full of
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opportunities.
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Business Angels
Business angels
are a
source of pre-revenue seed funding and management guidance for start-ups.
Business angels are wealthy individual investors - usually, people who
have made their own money as entrepreneurs. Better equipped and more
flexible than banks and most capital funds to assess the potential of very
young business, they contribute not only equity but also much needed
business expertise, offering company hands-on support and advice. Angels
bridge the gap between the personal savings of entrepreneurs and the
'early
stage' or 'second round' financing which venture capitalists are able
to offer...
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Venture Capital Firms
Venture
investing is a process by which investors fund early stage, more
risk-oriented ventures. Being a principal funding source, venture capital
can not finance innovation on its own. Too many
VC firms remain unwilling to
invest in high-tech start-ups in the early
stage, often because they lack the investment appraisal capacity to act as
the "first investor". To be fully effective, venture capital
must form part of an unbroken investment chain, from
seed
capital to stock market.
To target and pursue the appropriate
professional venture capital providers, it is a must for the venture
capital seeker to understand their investment strategy and preferences...
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Corporate
Investing
Corporations are a major - and rapidly growing -
source of funds for new ventures. In today's
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new entrepreneurial economy, the real shareholder value is created by
companies whose corporate strategies include well-developed
venture strategies.
Partnership between small innovative firms and large corporation is
mutually
beneficial. While
entrepreneurial companies can
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discover technology
and
market opportunities and
move faster to capitalize on them,
they can achieve enormous leverage through technology and distribution
agreements with large global corporations...
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By now,
spinouts, a new form of
creating and financing a high-tech company has become more popular. This
novel approach has a number of advantages over a merger or acquisition and
it plays an increasingly high role for high-tech companies...
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Stock Markets
Stock markets
for high growth companies stimulate venture capital activity by
offering an 'exit route' of flotation. They offer a means for venture
capital funds to realize a return on investment in new companies. Compared
with other exit routes, typically an Initial
Public Offering (IPO) realizes the greatest return on investment. |